Hinodeya Confectionery Sangyo Co., Ltd. Sasaraya will hold the “Old Year Market” to express gratitude for the past year from December 10th (Tuesday) to December 30th (Monday) Hinodeya Confectionery Industry Co., Ltd.

[Hinodeya Confectionery Industry Co., Ltd.] Sasaraya will hold the “Old Year Market” to express gratitude for the past year from December 10th (Tuesday) to December 30th (Monday) Hinodeya Confectionery Industry ​
Hinodeya Confectionery Industry Co., Ltd. Press release: December 9, 2024 Sasara-ya will hold a “Sai no Oichi” to express their gratitude for the past year from December 10th (Tuesday) to December 30th (Monday) Hinodeya Confectionery Industry We have “Fuku Hikari” and other items recommended as gifts for the year-end and New Year holidays.We will also be holding a “Big Lottery” and “Enjoy Fortune” as part of our gratitude project.
https://prcdn.freetls.fastly.net/release_image/75649/182/75649-182-667f11b6ec44c59fe00df36c3f769979-715×285.jpg Sasaraya “Oichi no Oichi” Sasara-ya, a directly managed store operated by Hinodeya Seika Sangyo Co., Ltd. (Headquarters: Nanto City, Toyama Prefecture, Representative Director and President: Yohei Kawai), a long-established rice cracker manufacturer that celebrated its 100th anniversary in February 2024, opened in December 2024. From the 10th (Tuesday), we will hold the year-end event “Sai no Oichi” to express our gratitude for the past year. Sasara-ya’s “Sai no Oichi” is held to express our gratitude to our customers who have supported us over the past year. This is Sasara-ya’s popular year-end event, which attracts more than 30,000 customers every year. We will be selling the “Fukuhikari” series of gift products that are easy to use as greetings and souvenirs during the year-end and New Year holidays, as well as “Mochi with a Pestle”, which is recommended for enjoying with your family during New Year’s Day, at a special price. In addition to shopping, we also have fun events such as the annual “Big Lottery” where you can’t lose, and the “Enjoy Lottery” where winners will be announced at the beginning of the year. For year-end gifts, year-end gifts, and New Year’s shopping during the year-end and New Year holidays, please come and visit Sasara-ya with your family! [5 Recommendations for Old City] 1. Limited quantity “Fukuhikari” series, popular as year-end and New Year greeting items, is on sale
https://prcdn.freetls.fastly.net/release_image/75649/182/75649-182-cd443558d3fa1c2a2826224ccf682692-1108×708.jpg Sasaraya New Year’s gift “Fukuhikari” is a year-end limited edition product that is an assortment of Sasara-ya’s popular products. It is wrapped in an elegant and gorgeous furoshiki that is perfect for the year-end and New Year holidays, and also comes with an obi and mizuhiki decoration featuring an illustration of next year’s zodiac “Snake”. This is an assortment box with 6 types of Fuku Hikari (pine) and 4 types of Fuku Hikari (bamboo), all of Sasaraya’s popular products.
https://prcdn.freetls.fastly.net/release_image/75649/182/75649-182-3beb96387e8d777d02feb72d1becd953-700×700.jpg Fukuhikari (pine) Product name: Fuku Hikari (pine) ・White shrimp travelogue 2 pieces x 6 bags ・Kaori Senmai 20g x 3 bags ・Songs 18g x 3 bags ・Chocolate hail chocolate 18g x 1 bag ・Chocolate Arare Strawberry 18g x 1 bag ・Kitamae Yakimochi 18g x 3 bags Price: Base price 2,200 yen (excluding tax) Box size: 19.5 x 26 x 14cm Best before date: 120 days from the date of manufacture
https://prcdn.freetls.fastly.net/release_image/75649/182/75649-182-407a7649d8f407c92d5d34e0231e26c6-700×700.jpg Fukuhikari (bamboo) Product name: Fukuhikari (bamboo) ・White shrimp travelogue 2 pieces x 4 bags ・Songs 18g x 2 bags ・Chocolate hail chocolate 18g x 1 bag ・Kitamae Yakimochi 18g x 2 bags Price: Base price 1,100 yen (excluding tax) Box size: 14 x 16.5 x 12cm Best before date: 120 days from the date of manufacture We also have many other recommended products for the year-end and New Year holidays. For more information, please click here for the “Sasara-ya Year-end/New Year holidays/New Year’s” special page.
https://www.sasaraya-kakibei.com/shopbrand/onenga/ 2. Recommended shipping service plan product “Winter Gift” for year-end gifts and homecoming gifts
https://prcdn.freetls.fastly.net/release_image/75649/182/75649-182-d1a865c3446ce279044ce599303b01cc-1100×700.jpg Sasaraya Winter Gift 2024 Sasara-ya’s “Winter Gift” shipping service plan is recommended as a year-end gift for someone you have helped, or a homecoming gift for a family member who lives far away. Sasara-ya’s most popular winter gift, “Mizuho no Aya (Moon),” and this year’s “Mochi with a pestle set,” which is a set of four types of mochi that also includes Sasara-ya’s zenzai, are also available with free shipping (our company We can deliver it to you (shipping fee paid). In addition, Sasaraya’s standard products such as “Shiroebi Sen” and “Uta Zukushi” are also available as gift items with free shipping. *The shipping service period for eligible products is December 31st (Tuesday). Due to limited quantity, the sale may end once sold out.
https://prcdn.freetls.fastly.net/release_image/75649/182/75649-182-5ae9b1dce4226da6403446b4fed6bc3d-700×700.jpg Mizuho’s Aya (Moon) Product name: Mizuho no Aya (Monday) [Free shipping] ・White shrimp travelogue 2 pieces x 10 bags ・Sweet shrimp small size 13g x 3 bags ・Kitamae Yakimochi 18g x 3 bags ・Chocolate hail chocolate 18g x 2 bags ・Chocolate Arare Strawberry 18g x 2 bags ・Songs 18g×2 bags ・Kaori Senmai 20g x 2 bags ・Yaki potato pudding 88g x 2 pieces Price: Base price 3,400 yen (excluding tax) Box size: 29.5 x 22.5 x 10cm Best before date: 120 days from the date of manufacture
https://prcdn.freetls.fastly.net/release_image/75649/182/75649-182-35d7ad7422ead102cb11fc2af29c2fac-700×700.jpg Mochi set with pestle Product name: Mochi set with pestle [Free shipping] ・Shirakiri Mochi 400g (8 pieces) 1 bag ・Mamemochi 300g (6 pieces) 1 bag ・Mugwort mochi 300g (6 pieces) 1 bag ・Konbu mochi 300g (6 pieces) 1 bag ・Zenzai 250g (2 servings) 1 bag Price: Base price 3,300 yen (excluding tax) Box size: 36.5 x 24.5 x 6cm Best before date: 120 days from the date of manufacture *Please check here for the “Sasaraya Winter Gift” special page
https://www.sasaraya-kakibei.com/html/page23.html 3. New Taisho glutinous rice from Toyama prefecture, “Mochi Shiromochi” is on sale at a special year-end price
https://prcdn.freetls.fastly.net/release_image/75649/182/75649-182-eecefb9649409009caa8eefc0dd859b4-800×800.jpg Mochi with pestle 800g “Mochi with a mallet” is made using 100% Shin-Taisho glutinous rice produced in Toyama Prefecture using a special manufacturing method. This is Sasara-ya’s popular product during the year-end and New Year holidays, and is characterized by its “stickiness, firmness, and silky smoothness.” “Mochi Shiromochi 800g with a pestle” is a generous size that is easy to use as shomochi or zoni during family gatherings during the year-end and New Year holidays. The regular price of 1,000 yen (excluding tax) will be sold at a year-end special price of 800 yen (excluding tax), which is 20% off. The year-end special price is valid until December 31st (Tuesday). 4. Holding a big raffle
https://prcdn.freetls.fastly.net/release_image/75649/182/75649-182-e325b4d96a1959225350579be824c8e8-715×250.jpg Old City Grand Lottery During the “Sai no Oichi” period, we will hold a “Big Lottery” where you can enter once for every 3,000 yen (tax included) purchased. Customers who receive year-end gifts or bulk purchases can try the challenge multiple times. Everyone will receive a gift with no chance of losing, so don’t forget to enter the grand raffle after shopping. 5. Presentation of fun lottery ticket Image
URL: https://prcdn.freetls.fastly.net/release_image/75649/182/75649-182-a6488b69311d29faec4f16b9178eaa41-715×250.jpg Fun lottery For every 1,000 yen (tax included) purchased during the “Toshi no Oichi” period, you will receive one “Otanoshi Mikuji”. Otanoshimikuji is popular every year as an event to bring luck to the new year. The winning numbers will be announced at each Sasara-ya store from next Saturday, January 11, 2025. Winning numbers will be displayed and prizes will be exchanged until February 28th (Friday), so please come visit Sasara-ya in the new year. *Enjoy lottery tickets will be given out at “Sasara-ya Toya Marche”, “Sasara-ya Yamato Toyama”, and “Okomiya Toyama Maruto” in addition to the stores holding “Sai no Oichi” below. About the event store Event period: December 10, 2024 (Tuesday) to December 30, 2024 (Monday) *Only the Takaoka store and Toyama Fuchu store will hold the “Sai no Oichi” until December 31st (Tuesday) Business hours: Please check the business hours of each store [Toyama Prefecture] Fukumitsu main store 1213 Yoshienaka, Nanto City, Toyama Prefecture TEL／0763-52-6785 Business hours/9:00-18:00 Regular holidays/New Year’s Day/Irregular holidays Tateyama main store 21 Sawabata, Tateyama-cho, Nakashinkawa-gun, Toyama Prefecture TEL／076-463-6011 Business hours/9:00-18:00 Regular holidays/New Year’s Day/Irregular holidays Fukumitsu Shinmachi store 50 Fukumitsu Shinmachi, Nanto City, Toyama Prefecture TEL／0763-52-0011 Business hours/9:00-17:00 Regular holidays/Sunday, Monday, New Year’s Day, irregular holidays Toyama Kinsenji store 41-1 Kinsenji, Toyama City, Toyama Prefecture TEL／076-451-4771 Business hours/9:00-18:00 Regular holidays/New Year’s Day/Irregular holidays Takaoka store 480-2 Akasoji, Takaoka City, Toyama Prefecture TEL／0766-54-0014 Business hours/9:00-18:00 Regular holidays/New Year’s Day/Irregular holidays Toyama Fuchu store 394 Shimokuda, Fuchucho, Toyama City, Toyama Prefecture TEL／076-461-4061 Business hours/9:00-18:00 Regular holidays/New Year’s Day/Irregular holidays [Ishikawa Prefecture] Kanazawa Takayanagi store 60-1, Takayanagicho, Kanazawa City, Ishikawa Prefecture TEL／076-251-3315 Business hours/9:00-18:00 Regular holidays/New Year’s Day/Irregular holidays [Tokyo] Tokyo Kudan store 4-8-30 Kudanminami, Chiyoda-ku, Tokyo TEL／03-3261-6312 Business hours/Monday-Friday 9:30-19:00, Saturday 10:00-18:00 Closed on Sundays, holidays, irregular holidays, 12/31-1/3 (open if Saturday is a holiday) Tokyo Hachioji store 34-3 Takakuracho, Hachioji, Tokyo TEL／042-660-0618 Business hours/Monday-Saturday 9:30-18:30,
Sunday/Holiday 9:30-18:00 Regular holidays/New Year’s Day/Irregular holidays [Osaka Prefecture] Osaka Sumiyoshi store 2-17-2
Higashikohama, Sumiyoshi-ku, Osaka TEL／06-6674-0078 Business hours/9:00-18:00 Regular holidays/New Year’s Day/Irregular holidays About Sasara-ya store information
https://www.hinodeya-seika.com/about/shop/ Press release related to this matter Sasaraya 2024 Winter Gift! Limited to Sasaraya official online shop until November 17th (Sunday), special gift campaign of 10% early points bonus points Hinodeya Confectionery Industry Sasaraya
https://prcdn.freetls.fastly.net/release_image/75649/182/75649-182-e8c1c13d57a5fa9d44db0b0718be2012-1771×567.jpg Sasara-ya is a directly managed store operated by Hinode-ya Seika Sangyo Co., Ltd. “Shiroebi Kikou” is a fragrant grilled shrimp made from Toyama Bay’s precious white shrimp nurtured by the rich ocean and 100% rice from Toyama Prefecture, as well as 7 unique types of arare, kakimochi, and rice crackers in one package. We sell a wide range of snacks, gifts, and souvenirs that will please both children and adults, such as “Uta Zukushi.” There are 14 directly managed stores nationwide, and Sasara-ya products can also be purchased at the Sasara-ya official online shop. Sasaraya Official Online Shop URL: https://www.sasaraya-kakibei.com Company profile
https://prcdn.freetls.fastly.net/release_image/75649/182/75649-182-455980a060659439815e740ecfd6ef5f-1772×457.jpg
https://prcdn.freetls.fastly.net/release_image/75649/182/75649-182-6588a98a4bf2c3d9e43cb0a37862fe58-1147×818.jpg Founded in 1924. A rice cracker manufacturer celebrating its 100th anniversary. We hope to bring happiness to many people through rice crackers, which are deeply connected to Japan’s history, climate, and traditional culture. We deliver safe and secure products to our customers with the slogan “Local Production Certification,” which certifies that we use locally sourced raw materials and manufacture products locally. Hinodeya Confectionery Industry Co., Ltd. Head office location: 411 Tanaka, Nanto City, Toyama Prefecture Founded: 1924 Capital: 80 million yen Number of employees: 353 (as of February 29, 2024) Representative: Yohei Kawai, President and Representative Director Corporate site URL: https://www.hinodeya-seika.com/