[Taisho Pharmaceutical Co., Ltd.] Approximately 120 visitors participated! An evacuation drill was held at an amusement park in preparation for a Tokyo earthquake! “Yomiuriland Evacuation Drill presented by Lipovitan Jelly for Long-Term Storage” Taisho Pharmaceutical Co., Ltd. Press Release: August 30, 2025 Approximately 120 visitors participated! An evacuation drill was held at an amusement park, simulating a Tokyo metropolitan earthquake! “Yomiuriland Evacuation Drill presented by Lipovitan Jelly for Long-Term Storage” Participants who evacuated under unusual circumstances commented, “Actually evacuating gave me the opportunity to think about what would happen if something were to happen!” A donation ceremony for emergency food supplies and a disaster preparedness event to teach proper evacuation and stockpiling will also be held. Yomiuriland Co., Ltd. (hereinafter “Yomiuriland”) and Taisho Pharmaceutical Co., Ltd. (hereinafter “Taisho Pharmaceutical”) jointly conducted an evacuation drill simulating a magnitude 6.0 earthquake directly beneath the capital on Friday, August 29, 2025, at Yomiuriland after closing time for approximately 120 Yomirun Club members. Following the drill, a donation ceremony was held in which Taisho Pharmaceutical presented to Inagi City “Lipovitan Jelly Long-Term Storage” (a soft drink (jelly drink)), which is also used as a disaster preparedness food stockpile within the park. Disaster prevention specialist Kojiro Nomura was also present for a talk show on the theme of “Proper Evacuation and Stockpiling in Preparation for a Capital Earthquake,” contributing to raising public awareness of disaster prevention ahead of Disaster Prevention Day on September 1. This training aims to bring disaster prevention awareness into everyday life by experiencing realistic evacuation procedures in an extraordinary setting such as an amusement park, in light of the increasing risk of a Nankai Trough earthquake and an earthquake directly beneath the capital, which has once again brought attention to the importance of disaster prevention awareness and preparation. This initiative was jointly carried out by the two companies, who are from different industries, based on the ongoing cooperative relationship that Taisho Pharmaceutical has built since participating in Yomiuriland’s “Good Job!!” event as a partner company since 2021. Taisho Pharmaceutical developed “Lipovitan Jelly Long-Term Storage” (a soft drink (jelly drink)) with the aim of creating a disaster preparedness food supply that can provide nutrition and energy to adults and children in the event of a disaster, and continues to propose disaster preparedness. Furthermore, for over 60 years since its opening in 1964, Yomiuriland has repeatedly conducted evacuation drills, prioritizing the safety and security of its guests. In response to the Great East Japan Earthquake in 2011, we are further enhancing the accuracy of our drills and promoting the creation of an environment where visitors can enjoy themselves with peace of mind. In light of this background, with the aim of further improving the disaster preparedness of the local community and residents, we have held visitor-participation evacuation drills and disaster preparedness events, and have also donated disaster preparedness food supplies from Taisho Pharmaceutical to Inagi City. Taisho Pharmaceutical and Yomiuri Land will continue to deepen their collaboration to realize a safe and secure society.
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https://prcdn.freetls.fastly.net/release_image/168591/1/168591-1-e191f5b6b5edeb5f21cbb81a0c7461f9-1104×736.jpg ■What if an earthquake occurs at an amusement park? Practical evacuation drill held at Yomiuri Land! The first part of the day was an evacuation drill conducted at the “Lipovitan Rocket☆Luna” attraction in Yomiuriland’s Goodjoba!! “SPACE factory,” simulating a magnitude 6.0 earthquake directly beneath the capital. Approximately 120 visitors took turns experiencing the attraction, when an announcement was made that an earthquake had occurred and the attraction came to an emergency stop. Staff quickly performed rescue operations for passengers, and participants in the waiting line or outdoors followed staff instructions to move to designated evacuation spaces. Approximately 120 people evacuated together. From rescuing passengers to guiding large-scale evacuations within the park, the entire process was carried out in a practical manner following actual operations, providing a training experience that allowed participants to experience the real tension and awareness that can only be found in an extraordinary setting like an amusement park. The participants took the training seriously, and commented, “I was nervous at first, but I was relieved when they rescued me,” and “After experiencing an actual evacuation drill, I want to be even more disaster prevention-conscious in the future.” It seemed that they had a renewed sense of the importance of disaster prevention. After the evacuation, participants were given “Lipovitan Jelly Long-Term Storage” (a soft drink (jelly drink)), which is also used as a disaster preparedness food stockpile within the park. Participants who tried it immediately shared their impressions, such as, “It’s filling and reassuring even in an emergency. Because it’s jelly, it’s easy for children to drink,” and “It’s easy to carry anywhere, and it seems like it would be useful in an emergency.” This spread new awareness of the need for stockpiles and the peace of mind that comes from knowing you can actually eat them. Finally, Yomiuriland shared a review of the evacuation drill and what they learned. Thanks to the results of regular training and staff manual dissemination, the complete evacuation of passengers was completed in approximately 10 minutes, and the passengers were safely evacuated without any injuries.
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https://prcdn.freetls.fastly.net/release_image/168591/1/168591-1-8424583a2dec73fd3fdede40f7f80e9b-802×534.jpg ■ Taisho Pharmaceutical donates long-term storage Lipovitan Jelly to Inagi City to improve the region’s disaster prevention capabilities. After the evacuation drill, the second part of the disaster prevention event was held in the Sea Lion House within the zoo. At the beginning, representatives from Yomiuri Land and Taisho Pharmaceutical, the organizers of the event, gave opening remarks. Yomiuri Land’s Managing Director in charge of Amusement Business, Kitahara Toru, spoke about the background to the evacuation drill, saying, “With disaster prevention awareness on the rise in recent years, we conducted the evacuation drill together with Taisho Pharmaceutical, a sponsor of Goodjoba!! ‘SPACE factory’, as an effort to raise awareness of disaster prevention. This time, we were able to have members of the public participate, making it a very meaningful drill. We hope that today’s experience will be of some use in the event of a disaster in the future.”
https://prcdn.freetls.fastly.net/release_image/168591/1/168591-1-d4e8181911e98ef237134e379ccd386d-815×544.jpg Next, Masaya Sato, General Manager of Taisho Pharmaceutical’s Brand Management Division 1, took the stage. “Since 2021, we have been conducting practical evacuation drills with our partner company, Yomiuri Land. We believe today’s experience will be useful to everyone as we prepare for unpredictable disasters,” he said, expressing his thoughts on the evacuation drills. Furthermore, regarding Taisho Pharmaceutical’s donation of “Lipovitan Jelly Long-Term Storage” (soft drink (jelly drink)) to Inagi City, he explained, “We are very pleased to have been able to donate our products to Inagi City through our relationship with Yomiuri Land. We will continue to contribute to raising disaster prevention awareness in the local community.” After greetings from both companies, Mitsuhiro Ishida, Deputy Mayor of Inagi City, Tokyo, where Yomiuriland is located, took the stage to present a donation of “Lipovitan Jelly Long-Term Storage” (a soft drink (jelly drink)), a disaster preparedness food stockpile, from Taisho Pharmaceutical’s Sato. At the end of the donation ceremony, Hiroyuki Morita, Chief of the Disaster Prevention Division and Fire Commander of the Inagi City Fire Department, took the stage and expressed his gratitude for the donation, saying, “We will carefully store the products we received as stockpiles so that they can be quickly provided to those affected in the event of a disaster.” He also explained Inagi City’s disaster prevention efforts, saying, “Inagi City has established an independent fire department, which operates 24 hours a day, 365 days a year, to ensure the safety of its citizens.” He concluded the donation ceremony by expressing his future stance, saying, “By continuing to work hand in hand with the government and businesses to prepare for disasters, we hope to mitigate damage in the event of an emergency.” ■What should you be careful of if a major earthquake directly hits the capital occurs? Talk session with experts The second half of the disaster prevention event featured disaster prevention specialist Kojiro Nomura, who gave a talk on the theme of “Correct evacuation and stockpiling in preparation for an earthquake directly beneath the capital.” First, Nomura commented on the evacuation drill that had just taken place: “I was impressed by the extremely cooperative attitude of all the participants. I also saw the staff’s thorough checks and smooth guidance, and I think it was a training that taught both the mind and the body.” Furthermore, regarding the fact that it was conducted at an amusement park, which is different from most evacuation drills, he reflected, “While we may imagine disasters in everyday situations such as at home, school, or work, we never know when or where they will actually occur. This drill once again made me realize the need to prepare for disasters even in unexpected places like amusement parks.” He then explained the anticipated dangers of an earthquake directly beneath the capital. He emphasized the importance of “prediction, prevention, and response” when evacuating if a disaster strikes while out and about, including at amusement parks like Yomiuriland, and stressed the importance of gathering information in advance and carrying out evacuation procedures with the correct knowledge. He also demonstrated the correct evacuation posture. Furthermore, regarding disaster prevention goods and emergency supplies, he said, “Storage and management are important. Checking expiration dates and storing supplies in a dispersed manner will allow you to respond regardless of location or situation.” He passionately emphasized the importance of being aware of disaster prevention measures on a daily basis, pointing out points that are surprisingly overlooked and important points to keep in mind. Next, Yomiuriland’s Kitahara introduced evacuation measures based on the experience of the Great East Japan Earthquake and ongoing efforts to ensure visitor safety. Regarding the situation at the time, he said, “The sudden, powerful earthquake was a great surprise for both guests and staff, but we quickly ensured safety based on our regular manuals and training. Approximately 100 guests spent the night there, and we worked hard to create a calm environment despite the limited facilities.” Furthermore, regarding future disaster prevention measures, he concluded, “With the awareness that disasters can occur even at amusement parks, we are continuously working to strengthen our disaster prevention system, including thorough evacuation drills and expanding our stockpile of supplies.” Sato from Taisho Pharmaceutical then explained their disaster relief efforts and the background to the development of disaster preparedness food. Regarding the “Lipovitan Jelly Long-Term Storage” , he said, “We considered what kind of disaster preparedness food would be unique to Taisho Pharmaceutical, and developed a jelly type that is easy for anyone to eat, with the desire to provide nutrition and energy to people of all ages and genders.” He continued, “Lipovitan Jelly Long-Term Storage is a unique disaster preparedness food that is compact and portable. We hope you will use it as a portable food to support your mind and body while you’re out and about.” After tasting it, Nomura commented, “It has a familiar taste and is very easy to eat. It’s easy to incorporate into your body, even when you’re tired from working in an evacuation shelter.” He then discussed the ease of eating and convenience of the food in relation to key points for stockpiling. Finally, disaster prevention specialist Nomura concluded the talk session with a comment about preparations and mental preparedness that can be made in everyday life: “Disasters are always a risk. It’s important to keep up to date with information and raise awareness of disaster prevention.”
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https://prcdn.freetls.fastly.net/release_image/168591/1/168591-1-89b12f4d5b24b03f1581a087c5d525ee-950×634.jpg ■About Yomiuriland’s Stockpile Yomiuriland has a dedicated storage facility in preparation for large-scale disasters. Here, we stock emergency supplies such as long-term Lipovitan Jelly and hardtack, drinking water, sleeping bags, blankets, and portable toilets, based on the anticipated number of people stranded, including both customers and staff. We will continue to work to ensure your safety and peace of mind in case of an emergency.
https://prcdn.freetls.fastly.net/release_image/168591/1/168591-1-d92ed099f64368d7f4a8591e7f1957c0-1600×1200.jpg ■Event Overview ■Organizers: Yomiuri Land Co., Ltd., Taisho
Pharmaceutical Co., Ltd. ■Date and Time: Friday, August 29, 2025, 6:30 PM – 8:30 PM ■Venue: Yomiuri Land (4015-1 Yanokuchi, Inagi City, Tokyo 206-8725) Part 1: Evacuation Drill: Yomiuri Land Good Joba!! “SPACE “Factory” Part 2: Disaster Prevention Event: Sea Lion House ■Guests: Mr. Mitsuhiro Ishida, Deputy Mayor of Inagi City, Tokyo / Mr. Hiroyuki Morita, Chief of the Disaster Prevention Division and Fire Chief, Inagi City Fire Department Disaster Prevention Specialist Kojiro Nomura Dear Sir/Madam, ■Speakers: Toru Kitahara, Managing Director, Amusement Business, Yomiuri Land Co., Ltd. Masaya Sato, General Manager, Brand Management Department 1, Taisho Pharmaceutical Co., Ltd. ■Contents: Part 1: Good Joba!! “SPACE Evacuation Drill at “Yomiuriland Factory” Part 2: Organizer’s Greetings (Yomiuriland and Taisho Pharmaceutical) / Donation Ceremony / Talk Show / Photo Session ■Speaker Profiles
https://prcdn.freetls.fastly.net/release_image/168591/1/168591-1-feba27a6c4a0863d7a0f86136608ec00-363×460.jpg Disaster Prevention Specialist Kojiro Nomura Born on April 18, 1970. Originally from Kure City, Hiroshima Prefecture. Worked at the Kure City Fire Department in Hiroshima Prefecture for 22 years. Served as captain of the fire prevention, rescue, and emergency services teams. He subsequently won the National Firefighter Research Presentation Excellence Award, developed a rescue vest, was a panelist at the National Fire and Rescue Symposium, and published a paper that became the basis for disaster medicine and D-MAT.While providing commentary and supervision for TV programs, he is also involved in a wide range of activities, including first aid, safety management, training, and instruction at lectures and events. ■ Lipovitan Jelly Long-Term Storage Product Overview
https://prcdn.freetls.fastly.net/release_image/168591/1/168591-1-3be4ba44e6e8793662c351972b8f784a-187×265.png ■What is Lipovitan Jelly for Long-Term Storage? ●A jelly that allows you to take in both water and nutrients at the same time This is a type of beverage. ● Compact pocket size with a 5-year shelf life Long-term storage is possible, making it ideal for disaster
preparedness. Suitable for food use. ●One 100g bag provides 200kcal. ●Free of 28 allergens, non-allergenic Caffeine.
https://prcdn.freetls.fastly.net/release_image/168591/1/168591-1-9762937d53985d5d8bbb6acb966f0875-446×220.png ■Taisho Pharmaceutical Company Profile
https://prcdn.freetls.fastly.net/release_image/168591/1/168591-1-ef8ca38edc3bd5602cc515f5be283951-304×100.png ■About Taisho Pharmaceutical Our company was founded in 1912 with the desire to “prevent illness and promote health.” For over 100 years since then, we have been contributing to the realization of healthy and fulfilling lives for consumers by meeting their diverse needs with a wide range of products, from pharmaceuticals to food, to prevent and treat illness and promote good health. In recent years, the needs of consumers have become more diverse as they become more
health-conscious. We will continue to support your health by responding flexibly to these changes and continuing to provide high-quality products and services. ■Yomiuri Land Company Profile
https://prcdn.freetls.fastly.net/release_image/168591/1/168591-1-4ed2d9035e36044da8a9830e1e2ce9b8-572×556.png ■About Yomiuri Land Yomiuri Land Co., Ltd. is one of the seven core companies of the Yomiuri Shimbun Group. It is a comprehensive leisure company offering amusement parks, golf, publicly managed racing, and health-related businesses. Its brand slogan is “Play in the Center.” It brings prosperity to people and society through play.
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