[ONODERA GROUP][After-action report] Contribute to local production for local consumption through initiatives that allow you to see the faces of producers! Yokohama FC x LEOC conducts an action to connect the region: “Sweet potato connects and expands the food experience”
ONODERA GROUP Press release: December 9, 2024 [Post-event report] Contribute to local production for local consumption through initiatives that allow you to see the faces of producers! Yokohama FC x LEOC conducts an action to connect the region: “Sweet potato connects and expands the food experience” ~A sweet potato menu made from local vegetables is provided at a nursing home in Yokohama~
https://prcdn.freetls.fastly.net/release_image/97982/137/97982-137-a6db791c98af504419cd2785b251d878-3900×2925.jpg ONODERA GROUP’s LEOC Co., Ltd. (President: Toshiyuki Tajima, location: Chiyoda-ku, Tokyo, hereinafter “LEOC”) and Yokohama FC are taking action that will lead to local social contribution activities with the aim of revitalizing the primary industry that supports food. We are doing Charm Care Corporation Co., Ltd. (Chairman and CEO: Takahiko Shimomura) supported the menu on Tuesday, December 3rd, using sweet potatoes grown and harvested at Jicon Farm, which operates farms in Yokohama and other areas. Provided at Charm Suite Shin-Yokohama, a paid nursing home with nursing care operated by Osaka City, Osaka Prefecture (location: Osaka City, Osaka Prefecture). Similar efforts were also made at other elderly care facilities in Yokohama. ■Contribute to local production for local consumption through initiatives that allow you to see the faces of producers! LEOC has set a goal of “by 2030, providing one million meals each day with a food experience that satisfies both mind and body.” We are promoting initiatives that allow us to see the faces of producers. By making the producers visible to residents, they can enjoy meals with peace of mind and a deeper understanding and empathy for the ingredients. In addition, Yokohama FC, which is involved in a variety of initiatives closely related to its hometown of Yokohama, and this time, the two parties’ thoughts overlapped in terms of “contributing to society through local production for local consumption,” and a collaboration centered on sweet potatoes was realized. On October 10th (Thursday), a sunny autumn day, Yokohama FC players and LEOC employees harvested sweet potatoes at the Jicon Farm run by Masakatsu Yokomizo. Despite this year’s intense heat, we were able to produce a satisfying harvest of large to small sweet potatoes.
https://prcdn.freetls.fastly.net/release_image/97982/137/97982-137-4eeb6e52e974963d217603d2b5a89d78-224×311.png Jicon Farm Mr. Masakatsu Yokomizo
https://prcdn.freetls.fastly.net/release_image/97982/137/97982-137-6014730b05cd614b48649c5bcd07d6c7-415×311.jpg ■Providing “sweet potato tempura” and “sweet potato rice”
https://prcdn.freetls.fastly.net/release_image/97982/137/97982-137-54bbc4be350c60e094c3585998c56e31-3694×2621.jpg The harvested sweet potatoes were served as “sweet potato tempura” and “sweet potato rice” as a lunch menu at Charm Sweet Shin-Yokohama on Tuesday, December 3rd. Sweet potatoes have a moist texture and a slightly gentle sweetness. It was impressive to see the residents enjoying each of the seasonal menu items, and the sweet potato tempura was so popular that some even ordered refills. [Voices from residents] “I’ve always liked sweet potatoes, but this one was sweeter and more hearty.” “I really look forward to every meal, and today’s sweet potato tempura and sweet potato rice were both very delicious.” LEOC will continue to develop initiatives that allow producers to see their faces in order to revitalize the primary industry that supports food and promote sustainable agriculture.
https://prcdn.freetls.fastly.net/release_image/97982/137/97982-137-24019a319c1f786e519c816a8c2fc0ba-298×420.png [Summary of a food experience that connects and expands sweet potatoes] 《Date and time》 Available from 11:00 on Tuesday, December 3, 2024 《Place》 Charm Suite Shin-Yokohama (674 Toriyama-cho, Kohoku-ku, Yokohama-shi, Kanagawa) 《Target》 Residents 《Contents》 “Sweet potato tempura” and “sweet potato rice” harvested at Jicon Farm [About Charm Care Corporation] ・ Business details: Operation of “paid nursing homes with nursing care” and “paid residential nursing homes”, etc. ・Location: 21st floor, Daibiru Main Building, 3-6-32 Nakanoshima, Kita-ku, Osaka, Osaka 530-0005 ・Capital: 2,759 million yen
・Representative: Takahiko Shimomura, Chairman and CEO ・URL:
https://www.charmcc.jp/corp/ [About LEOC] LEOC Co., Ltd. is a company that creates rich mental and physical health through everyday food for customers of all ages at over 3,000 company cafeterias, hospitals, nursing care facilities, nursery schools, and athlete facilities nationwide. Based on our corporate philosophy of “Delight and excitement for our customers, growth and happiness for our partners, and contribution to society,” as a company that values each and every individual, we will contribute to the development of a sustainable society that starts with people. . ・Location: 17th floor, Ote Center Building, 1-1-3 Otemachi, Chiyoda-ku, Tokyo 100-0004 ・Founded: April 1, 1983 ・Capital: 50 million yen ・Representative: Toshiyuki Tajima, Representative Director and President ・URL: https://www.leoc-j.com/ [About ONODERA GROUP] Since its founding in 1983, ONODERA GROUP has developed a variety of businesses globally, including LEOC Co., Ltd., which provides meals at more than 3,000 locations nationwide, as well as food services, human resources & technology, medical, senior life, and sports. Masu. Based on our corporate philosophy of “Bringing joy and excitement to our customers, growth and happiness to our partners, and contributing to society,” we will continue to take on further challenges as a leading company in “creating happiness” for each individual.
・Representative: Group representative Yuji Onodera ・URL:
https://www.onodera-group.jp/
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