[Oishes Co., Ltd.] You can easily enjoy Tenmusu, a Tendon bento box supervised by Hannosuke Kaneko, at a convenience store! “Stylish Tendon Supervised by Hannosuke Kaneko” and “Shrimp Tenmusu Supervised by Hannosuke Kaneko” will be released at Lawson stores nationwide on Tuesday, December 10, 2024 Image
URL: Oyseeds Co., Ltd. Press release: December 9, 2024 You can easily enjoy Tenmusu, a Tendon bento box supervised by Hannosuke Kaneko, at a convenience store! “Stylish Tendon Supervised by Hannosuke Kaneko” and “Shrimp Tenmusu Supervised by Hannosuke Kaneko” will be released at Lawson stores nationwide on Tuesday, December 10, 2024. A SNS campaign where you can win Kaneko Hannosuke’s large shrimp tempura assortment and RICE, a subsidiary of Oyseeds Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, President and Representative Director: Satoshi Kudo), will be holding a “Machikado Kitchen” event from Tuesday, December 10, 2024 at Lawson Co., Ltd.’s “Famous Store Supervision Fair.” “Supervised by Hannosuke Kaneko” sold at Lawson stores nationwide (approximately 9,400 stores) We supervised the “Kaneko Hannosuke Supervised Shrimp Tenmusu” sold at Lawson stores nationwide (approximately 13,400 stores, excluding “Lawson Store 100”). *Number of stores selling each product is as of the end of October 2024 To commemorate the release of this product, from December 10th (Tuesday) to January 10th, 2025 (Friday), please post your impressions of the target product on Instagram or X with “#Kaneko Hannosuke’s bento” We will be holding an SNS campaign in which 5 people will be randomly selected from among those who have posted to win an assortment of Kaneko Hannosuke’s large shrimp tempura. Image
URL: https://prcdn.freetls.fastly.net/release_image/48178/44/48178-44-9199f941094532639a49d114b693f623-800×410.jpg ■Product overview Sales period: Limited time from Tuesday, December 10, 2024 *Both products will end as soon as they run out “Stylish Tendon Supervised by Hannosuke Kaneko”: 797 yen (tax included) Sales stores: Lawson stores nationwide that operate “Machikado Kitchen” (approximately 9,400 stores) Product features: A tempura bowl bento with rice cooked in-store, two shrimp tempura fried in-store, fried squid, maitake tempura, eggplant tempura, and seaweed tempura. If you top it with Kaneko Hannosuke’s secret Edomae rice bowl sauce (included in the package), you can enjoy Kaneko Hannosuke’s stylish and dynamic tempura bowl. While you’re enjoying it, you can add our original spices, “Daigomi,” made from roasted chili peppers, Japanese pepper, and sesame seeds to create a rich aroma, and enjoy a refreshing change in spiciness. We recommend warming it in the microwave before eating.
https://prcdn.freetls.fastly.net/release_image/48178/44/48178-44-1b08dd5f64b2c49849e122765a9a4af7-1500×1000.jpg A stylish tempura bowl supervised by Hannosuke Kaneko “Ebi Tenmusu supervised by Kaneko Hannosuke”: 297 yen (tax included) Sales stores: Lawson stores nationwide (approximately 13,400 stores, excluding “Lawson Store 100”) Product features: Shrimp tempura with a kelp soup base and white pepper sauce, cooked with white dashi and soy sauce, and served with rice with chopped sweet and sour ginger. This tempura rice ball allows you to enjoy the aromatic aroma of sesame oil and the refreshing accent of sweet and sour ginger.
https://prcdn.freetls.fastly.net/release_image/48178/44/48178-44-326f0cde9bda414e68cced087395ffd9-1500×1000.jpg Ebitenmusu supervised by Hannosuke Kaneko *The number of stores selling each product is as of the end of October 2024. ■SNS campaign overview Implementation period: December 10, 2024 (Tuesday) – January 10, 2025 (Friday) Content: 5 people will be chosen by lottery from among those who follow Kaneko Hannosuke’s official Instagram or We will be giving away Kaneko Hannosuke’s large shrimp tempura
assortment. *Instagram only applies to feed posts. Story posts are not eligible.
https://prcdn.freetls.fastly.net/release_image/48178/44/48178-44-0c73d23607976dc021b438d03bc2e393-1080×1080.jpg Target products: ・“Kaneko Hannosuke Supervised Trendy Gourmet Tendon” and “Kaneko Hannosuke Supervised sold at Lawson stores Shrimp tempura” ・Various bentos, tenmusu, and pressed sushi sold at Nihonbashi Tendon Tenmusu Kaneko Hannosuke Winner announcement: Winners will be contacted via DM on Instagram or X where they participated. Bonus contents: 3 large shrimp, squid, shishito pepper, secret rice bowl sauce, real pleasure, gari burdock, yuzu peel x 3 servings *Frozen products Notes: ・This campaign is carried out by Oyseeds Co., Ltd. ・This offer is applicable to those who have the benefit delivered to a domestic address. ・Please make your participating account a public account so that we can contact you as a winner. ・Please post photos and images (including text) at your own risk. ・Please be careful not to include personal information or anything that can identify such information in your posted content. – If the posted content includes photos or words or actions of a third party other than the
participant, the participant will be deemed to have obtained consent from the third party to participate in this campaign. ・If the post includes photos of children, as a general rule, it is limited to the family. (If the photographer is not the parent of the child, the parent’s permission must be obtained in advance.) ・Photos and videos posted with the hashtag of this project do not infringe any copyright. ・Participation will be invalidated if the management office of this project deems it inappropriate, such as postings that violate copyright, portrait rights, or other laws and regulations, or posts that are contrary to public order and morals. -This campaign may be canceled or the contents may change without notice. Thank you for your understanding. ■Who is Kaneko Hannosuke Kaneko Hannosuke is a real person born in Asakusa, and is a leading figure in the Japanese food world who has continued to love Japanese food more than anyone else, saying, “Japanese culture lies in food.” The enmacho (recipe book) that Hannosuke left behind contained instructions on how to make the “secret Edomae rice bowl sauce,” which was never made public. Image
URL: https://prcdn.freetls.fastly.net/release_image/48178/44/48178-44-8cd2363ec662305551b0857e637f57b4-1319×355.png After much trial and error, we finally created a tempura bowl using this secret sauce. It had a dynamic appearance that expressed the chic Edomae style. “Nihonbashi Tendon Kaneko Hannosuke” was born because we wanted as many people as possible to enjoy Edomae Tendon at an affordable price. Currently, we offer “Tendon”, “Tempura Meshi” where you can enjoy freshly fried tempura and rice, “Inaniwa Udon Tomeshi” where you can enjoy Inaniwa udon and Kaneko Hannosuke’s unique rice, and Kaneko Hannosuke’s flavor. Take-out specialty “Tendon” that you can enjoy at home We offer “Itamae Bento”, which offers colorful kaiseki bento using seasonal ingredients. ■What is Oishies Nihonbashi Tendon is a holding company that owns popular restaurants such as Kaneko Hannosuke (Visas FM Co., Ltd.), Tsujita (H.I.T WORLD Co., Ltd.), and Tanaka Shoten (GMS Co., Ltd.). “Bringing Japan’s delicious food culture to the world. With a vision of “, we are completely particular about deliciousness and offer authentic dishes. We will refine each unique brand and deliver Japan’s proud “deliciousness” to many people around the world.
https://prcdn.freetls.fastly.net/release_image/48178/44/48178-44-e474b19498d706c46da08568f69e29c0-788×766.png ■Company profile Company name: Oyseeds Co., Ltd. Representative: Representative Director Satoshi Kudo Address: 5th floor, Takahashi Building, 3-2 Kanda Jimbocho, Chiyoda-ku, Tokyo 101-0051 Established: October 2016 Business details: Restaurant management, management, production, etc. HP: https://www.oishes.com/ ▼Group company operated store information, etc. Tsukemen Tsujita:
https://tsukemen-tsujita.com/ Nihonbashi Tendon Kaneko Hannosuke: https://kaneko-hannosuke.com/ Tanaka Shoten/Tanaka Soba Store: https://tanaka-shoten.net/ Brand sharing service:
https://oishes.com/business/other/member-stores/

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