[Meiji Co., Ltd.] Meiji Member ID membership exceeds 100,000! We will continue to expand our services to provide valuable benefits to our customers. We are also running a campaign where you can win gifts worth a total of 300,000 yen.
Meiji Co., Ltd. Press release: September 1, 2025 To Members of the Press Meiji Member ID membership exceeds 100,000! We will continue to expand our valued service to provide our customers with valuable benefits. We are also running a campaign where you can win gifts worth a total of 300,000 yen. Meiji Co., Ltd. (President and CEO: Bunjiro Yao) is pleased to announce that the number of members of its membership service, “Meiji Member ID,” has exceeded 100,000. About Meiji Membership ID This is our official membership service, which began full-scale deployment in January 2025. By registering, you can use a shared ID to enjoy the official app and member-only services, participate in member-only campaigns, and earn our unique “Meiji Points.” Accumulated points can be used for a variety of purposes, such as exchanging them for coupons that can be exchanged for our products or entering member-only lottery campaigns. Background to the increase in membership In January 2025, we implemented the Meiji Member ID Our “New Registration Campaign” and “Win a Sparkling Pure Gold Apollo! Exciting Dream Gift Campaign” held in June 2025 were well-received, with many customers registering at a speed beyond our expectations. Our membership service aims to reach 150,000 members by spring 2026, and we consider the fact that more than 100,000 people have registered in just seven months to be solid progress. As of September 1, 2025, we currently have 130,000 registered members.
https://prcdn.freetls.fastly.net/release_image/15904/190/15904-190-d7afd84fbe5f9d4efc815fe69749d81c-1113×562.png Future Developments and Goals With an increase in our membership, we are now able to further expand our points of contact with customers. Going forward, we will incorporate feedback from our members to further improve and enhance our services, and will deliver our products and services in an even easier-to-understand manner through digital services, primarily apps. Specifically, we will propose a wide range of solutions, including products and services that solve health issues tailored to each customer’s life stage, combined with campaigns, points, and coupons that will benefit our customers. We will also implement campaigns for members and expand the number of Meiji Points exchange options. Additionally, we plan to expand member benefits for using Miramar*1, a platform that allows customers to try Meiji products not yet on the market. *1: This is a platform where you can try out our new products and other products in the testing stage before they are widely distributed. Users can provide feedback to us through surveys and interviews, and we use the feedback we receive to improve our products and services. It is a co-creation e-commerce platform. Miramaru: https://miramaru.meiji.co.jp/ Meiji Member ID 100,000 Registration Celebration Campaign We’re running a special campaign to express our appreciation for the 100,000 registered Meiji Member IDs and to encourage more customers to register. We’re holding an open campaign where those who enter on the campaign website will have the chance to win various prizes.
https://prcdn.freetls.fastly.net/release_image/15904/190/15904-190-dc600ec7dbc2b394b17432294b638774-880×340.png • Campaign Name: Meiji Member ID Celebration Campaign • Application period: September 1, 2025 (Monday) to September 30, 2025 (Tuesday) • Prizes: First Prize: Platinum ingot and assorted products*2 (worth approximately 100,000 yen) – 3 lucky winners Second Prize: Assorted merchandise (worth approximately ¥100,000) – 20 people selected by lottery Third Prize: 200 Meiji Points – 10,000 people selected by lottery Participation Prize: 10 Meiji Points – All entrants • Campaign
site: https://campaign.meiji.co.jp/campaignDetail/66544998107506/3ceb5574-6b4a-4de1-920e-6ab6399dab69 *2: The product assortment includes a gift certificate. By continually expanding the Meiji membership base, we will expand our Meiji Marketing DX initiatives and continue to provide health value to our customers.

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